When Jennifer Kriske couldn't find a comfortable pair of bib shorts, she decided to create her own. With no experience in clothing design or the bike industry, she faced long odds. But since 2014, her Los Angeles–based brand, Machines For Freedom, has made cycling clothing that fits and flatters women of all builds.
I went to Competitive Cyclist and I bought every single pair of bibs they sold. And then whatever they didn’t sell, I went directly to the manufacturers. I ended up with two pairs I thought might be good enough. They weren’t.
My sit bones were always on the edge of, or outside, the chamois, so I didn’t have padding where I needed it. I have an hourglass figure, so I had to size up to find a leg band that fit, which left the rest of the bib too big and led to chafing. Plus, they were just unflattering on a body like mine! Everything was suited to a very specific body type—lean, not too tall, road racer body.
There was a new roadblock around every corner. Everyone said, ‘We don’t want to help you because we don’t think your project is going to go anywhere.’ But when we launched, there was a huge desire for women’s products and the industry wasn’t responding yet.
The most flattering cycling jerseys ever.
Women's cycling jerseys that are sleek, compressive, and fit like a glove. We developed our own pattern to create a softer, flattering look with proper length in the front and back. We also paid close attention to the pockets. Our jersey pockets are sized to carry everything you need with you from coffee rides to centuries. Plus, a moisture-resistant zipper pocket for necessities and mesh paneling for extra breathability. The premium European fabrics feel like silk against the skin and create a smooth, flattering silhouette against the body.
The Machines For Freedom jersey is modern, sophisticated, and meant to be styled in your own way. We create cycling apparel for women that performs well, fits well, and looks amazing.
The cycling bib for women that simply does more. We took a new approach to the cut and materials used to develop our bib bodice to make it comfortable for varying heights and chest sizes while providing great coverage around the mid section and still optimizing breathability. The leg band utilizes game-changing compression that allows us to eliminate the dreaded sausage leg. Our bib comes in three inseam lengths to accommodate every woman's figure and ride style. The result is something we hope you’ll love as much as we do.